IT240 Cary Countryman's lecture!

Bro.Countryman's lecture was on effective web design. He mentioned that web design was a marketer's dream come true simply because it has so much components in one place that any business person would want its product to profit from: interactivity,multimedia,openness,marketing data collection through cookies,efficiency(cost savings) and global exposure!
The three most important attributes of effective web design according to him are: message(must be clear),magic(use as many tools you can such as video,sound,etc...) and the method. Those 3 M's are the essentials.
Any web page that would lack any of those would be inefficient or simply just not as powerful. In business,which is Mr.Countryman's field,efficiency is more than necessary!
One of the things he talked about that was interesting to me is the cultural context of any web design page. To different cultures,colors,signs,words will mean completely different things and in web design just like in any other thing,one must be careful to use things appropriately. To explain this, he pointed out the 5 dimensions of Holfstede: power distance, individualism vs.collectivism,masculinity vs.femininity,uncertainty avoidance and I cannot remember the last one...he went to fast,I couldn't write it down.
Cultural context is very important and depending on your cultural background and experience one will be influence differently in its choices and preferences of how information is processed and carried out. It is the same with web design, one will like or choose one web page over the other because it appeals more to him (depending on its cultural context).
As for the future, he said that integration( each mobile devices will be converged into one:phone,computer,etc...) will play an important role in the development of future computer design and internet design. Also the development of wireless applications and application service providers will transform the way web design is carried out in the years to come.
Thank you to Bro.Countryman for his lecture and look into a more business and broad outlook of web design.